You’ve Shown Up for Everyone Else.

Always free – because every dad deserves a starting point.

I love supporting my family.
That’s never been the issue.
What’s hard is giving your all —
then realizing years slipped by
without giving much to yourself.

I used to lift.
I used to feel strong.
But life got real.

I went from banks…
to fast food…
to scrubs in the medical field…
and now, a desk job.

It pays the bills —
but for a long time,
I dreaded clocking in.

I couldn’t sleep at night.
And when I finally got a moment to rest…
I’d escape into Madden, Skyrim,
or reruns of Harry Potter —
anything to avoid the feeling
that I was stuck.

Thirteen years.
That’s how long it’s been
since I trained like the man I used to be.
Strong. Dialed-in.
Proud of the body I saw in the mirror.

But this isn’t a story about regret.
This is the moment that changes everything.

Not with hype.
Not with 75 steps
or an all-or-nothing mindset.

One simple page.
One system.
For dads like us.

Built to match your calories and macros.
Built to plug straight into real life —
no guesswork, no gym, no fluff.

It’s the plan I’m using right now.
And if you’re anything like me…
it’s the plan you’ve been looking for.